Find Angel Investors Business Articles | April 26 Miles Wood Womens Jersey , 2006 It is difficult to find angel investors, but a careful exploration of possible locations for prospective angel investors can help. Angel investors are inclined to stay close to university programs due...
It is difficult to find angel investors, but a careful exploration of possible locations for prospective angel investors can help. Angel investors are inclined to stay close to university programs due to the high number of fresh business ideas they produce.
Someone who is looking to finance a business idea should contact a nearby university that has an entrepreneurship program, and schedule a meeting to talk to the person who manages it. Usually, such people can direct one to the proximity of angel investors.
The fabulous assets business opportunities from the high-tech sector Brian Gibbons Womens Jersey , in addition to the vigorous stock market of the 1990s, have resulted in a high number of angel investors who have formed investor\'s groups or clubs. These clubs aggressively seek deals to invest in, and their members desire to hear from entrepreneurs in search of capital.
Some angels stay away from traditional venture capital clubs, but form unofficial groups to seek investment opportunities. These groups are hard to find, but once a member is traced Pavel Zacha Womens Jersey , one can get access to all of them.
The following measures can help one find an angel investors in his or her locale:
contact your chamber of commerce and see if it hosts a venture capital group. A large number of such groups have chamber-of-commerce connections.
Contact a professional venture capitalist and ask if he or she knows of any angel investor groups. Get in touch with a regional or state economic development agency and see if anyone there is acquainted with an angel investor. The editor of a local business publication can also be contacted for information about angel investors.
Is your marketing department taking advantage of MOM and MRM? Do you have BAM and DAM systems in place? Do you know how to measure NPV? Do you even know what I'm talking about?
If so, you may not be a "Quant" (a marketing scientist or specialist in marketing analytics) but you're certainly ready to seize a leadership role and spur your company into the new world of Marketing Operations.
Marketing Operations (AKA MOM or Marketing Operations Management) seeks to improve performance and measure ROI through sustainable processes, best practices and clearly-defined metrics. Admired technology companies (like Intel Cory Schneider Womens Jersey , IBM and Adobe) are hiring VP or director-level individuals to refine and fine-tune their marketing organizations to run with an operational focus. Market research firms like Gartner and Forrester are also rolling out new research services with a heavy focus on Marketing Operations. And the first U.S. conference on Marketing Operations was held in New York this past May.
Marketing operations tackles:
(1) measuring the performance of marketing effectiveness; (2) ensuring appropriate marketing organization; (3) deploying marketing processes, tools and infrastructure; (4) managing marketing skill development; and (5) building a sense of community across the marketing discipline.
Why should you care?
For starters, Marketing Operations is a great vehicle for becoming more strategic and less buried in task. It equips you to talk the language that C-level executives appreciate, take control of your destiny and ultimately become more valuable to your organizations. Best of all, you can address head-on the issues that affect you directly and also represent corporate America's biggest challenges Kyle Palmieri Womens Jersey , including how to:
(1) define meaningful success metrics from which performance can be measured (one type of measure, NPV or Net Present Value, calculates the present value of an investment's future net cash flows minus the initial investment);
(2) optimally leverage resources in increasingly thinner marketing departments (MRM or Marketing Resource Management focuses on workflow, role definition, project management Drew Stafford Womens Jersey , planning, budgeting and other resource allocation strategies);
(3) more effectively manage shared knowledge so insight is retained even after key employees move on, enabling more informed decision-making (knowledge management strategies include BAM or Brand Asset Management, and DAM or Digital Asset Management); and perhaps most importantly
(4) replicate successful marketing programs so marketing best practices are institutionalized (and you aren't).
Gary M. Katz, APR Adam Henrique Womens Jersey , is president and CEO of CommPros Group, a Santa-Clara, Calif.- based firm that provides marketing operations services to help companies leverage their marketing investment, plus a variety of outsourced marketing program management services to support lean marketing departments. Gary is a 23-year veteran in the technology industry where he directed has corporate marketing, communications John Moore Womens Jersey , public relations, lead generation and qualification, investor relations, and employee communications programs. He has served as director of communications for ShoreTel, director of corporate marketing for Aplix Corporation Taylor Hall Womens Jersey , senior manager of corporate communications for Insignia Solutions, and also worked with a variety of public relations and marketing communications agencies. A past president of Silicon Valley PRSA, he holds a master's degree in organization development from the University of San Francisco and a BA degree in public relations from San Jose State University.
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27.11.2019 09:55
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